Houdini or bust

After much thought and weighing of options I have decided to do a deep dive into Houdini and Redshift and see what I can start doing in there. I am getting frustrated with doing sims and then figuring out how to export them from Houdini, into C4d and then render with Octane. Going to try to just get it all working in one dang place.

The possibilities are super exciting and with the speed of Redshift I can see myself having a easier time with look dev. Doing some basic tuts to start and rehash the basics then moving on to more advanced stuff hoping to absorb some of it. Hopefully I’ll start posting Houdini made abstract skulls shortly, lol!

Starting with these two series to rehash the basics and get some particle work going on. Then I want to revisit Applied Houdini again. I got through the first two working on my smoke sims but got in over my head. So a recap on Houdini and then a deep dive into smoke and particles. That should cover the next few months!

'Welcome to #Hustletown': How hustle culture took over advertising - Digiday

To be clear, hustle isn’t just hard work — it’s showing that you’re working hard. It’s Instagram posts about how much you have to travel for work, it’s LinkedIn and Medium memos about how if you’re not working yourself to the bone you’re not doing enough. It also smacks a little bit of “work at all costs.” And if you’re not struggling, you’re probably not working hard enough.

“There’s this whole thing about how being an entrepreneur, or even just a person working, has to be like falling on your face while eating glass,” said Eliason. “That’s bullshit. This is a job, and you can quit any time.”

This is such bullshit bro culture crap. It’s needs to die with the “Gig Economy today.”

There is backlash coming to this. Eliason is one of them — he’s instituted new rules at his agency that include flat fees, not time billed. People are now focused on balance, mindfulness, and not dying because you have too much to do. 

“Younger employees rightly question their return on doing things 100 times. Is the work getting better as a result of this?” said Clark.”The approach to creative ideation is necessary and good and yields better work, but there is a point where it gets to diminishing returns.”

Source: https://digiday.com/marketing/welcome-hust...

Mount Hood's Deadliest Disaster | Outside Online

“About an hour before midnight on Mother’s Day in 1986, a group of teenagers assembled at an Episcopal high school in Portland, Oregon, to embark on an expedition. Their goal was to summit Mount Hood, completing an adventure program that was required for all sophomores. What followed was a story of tragedy and loss that is commemorated annually at the institution it changed forever.”

Source: https://www.outsideonline.com/2357451/moun...

The Burn

Just getting off of a pretty crazy push through a lot of projects. Just a reminder to everyone out there to remember to take time for themselves as well. Balance people! ;)